Europe’s new SEO founders are builder-operators treating search as a software...

https://victor-wiki.win/index.php/The_Transatlantic_Divide:_Why_European_SEO_Agencies_Feel_Like_Engineering_Firms

Europe’s new SEO founders are builder-operators treating search as a software problem. They lead with proprietary tools and rigorous data. If you’re still hiring agencies based on fluff instead of an engineering roadmap, you’re falling behind.