Modern procurement teams now conduct digital-first research before ever...

https://dibz.me/blog/is-your-g2-profile-a-ghost-town-why-stale-trust-signals-kill-enterprise-deals-1099

Modern procurement teams now conduct digital-first research before ever speaking to a rep. If your LinkedIn, G2, or Clutch profiles look neglected or outdated, you send a signal that your business is unstable or unmanaged