Negative content can damage your brand, but you do not have to live with it. A...

https://wiki-view.win/index.php/How_Do_I_Protect_My_Brand_Long-Term_After_Cleaning_Up_Search_Results%3F

Negative content can damage your brand, but you do not have to live with it. A common approach is suppression, where we build positive content to push negative links off the first page of search results