Rank tracking is obsolete. AI Overviews have caused a 30% drop in EU...

https://mill-wiki.win/index.php/How_Do_I_Compare_Two_SEO_Agencies_When_One_Has_Tooling_and_One_Does_Not%3F

Rank tracking is obsolete. AI Overviews have caused a 30% drop in EU click-through rates, driving the rise of zero-click results. You must shift to AI visibility tracking