When SaaS companies adjust pricing, they often face a tricky tradeoff: a 31%...
https://seo.edu.rs/blog/is-it-normal-to-lose-31-conversions-for-a-22-revenue-lift-on-pricing-11180
When SaaS companies adjust pricing, they often face a tricky tradeoff: a 31% drop in conversion can cut into growth, but the right revenue lift—sometimes as high as 22%—can more than make up for it